Topics include: The distributor as a marketing partner, Classifying moves, Piracy – the threat to our business, Multiplex meltdown – a new and contrary view, Big screens for small towns – the multiplex in the rural market, Survival – the story of a single screen rural cinema, Making community cinema work, Reaching the Silver Surfer, Selling the cinema experience, Developing secondary markets, Headlines and deadlines – making media work for you.